You could think that on a marketplace with over 1.1 Billion listings, it is already heavily saturated with products and sellers, but the truth is with more than 170 million global online shoppers on eBay every quarter, you’d be amazed at how frequently there is in fact, a supply gap or sales opportunity. This guide walks you through some of the ways to use data to search and find an area of the market where buyers are there - but there is nothing to buy!

Working out what to sell – whether it is to start selling or to expand your already existing eBay business - is not an easy bit of analysis. There are a lot of things to consider. This is where ShelfTrend comes in. This guide takes you through how to use ShelfTrend to assess market opportunity to give you the insights and confidence to boldly invest in that product that could one day be the main revenue driver for your business.

Sales of private labels are booming all over the world and that trend is not stopping. Clever and entrepreneurial upstarts are spotting market needs and having a go at launching consumer products to meet those needs. But not everyone will be successful. In this guide, we go over how to use ShelfTrend’s eBay data to evaluate product ideas to ensure your investment into white or private labelling is successful.