Interpret the New Listings Report

The report is made up of: 

Overview boxes summarise the data set. The definitions of each metric are:

  • Listings: A count of listings in the data set.  Report summaries and calculations are based on those listings.
  • Total Search Results: The total number of search results returned for your search, of which in the New Listings Report we only analyze the newest of those listings up to the past 1 week.
  • Price Range: The range of prices being offered.
  • Postage Range: The range of Postage/Shipping costs being offered.
  • Quantity: Inventory stock levels available.
  • Sellers: Number of sellers where new listings have come from
  • Brands: Number of brands being offered within the new listings
  • Sold: Items sold within the lifetime of the multi-quantity listings new listings.

Data Table

Click on the table headers to sort the data. The data column definitions are:

  • Seller: Seller ID
  • Listings: Count of listings.
  • Qty: Quantity of stock available.
  • Sold: Total quantity sold - which for a new listings could show early signs of demand.
  • Med Price: Median price is the middle price within the range for that seller or brand.
  • Med Postage: Median postage is the middle postage price within the range for that seller or brand.
  • Brands: A snapshot of the brands on offer from the Seller.

Charts

To access the charts, click on the chart icon located at the top right of the data table.  Charts visually summarise the data set, including any filters that have been applied. There are charts for:

  • Price Range
  • Postage Range
  • # Listings by seller, brand, format, condition and country. Click on green text within chart title to select options.
  • Quantity by seller, brand, format, condition and country.  Click on green text within chart title to select options.
NewListing_ChartViews.gif
 

Understanding the Price and Postage Range Charts

 

The postage and price ranges are presented using box plots. This type of graph can show that although a price range may be very wide, the price of most listings may be much narrower.

The box plots show the highest and lowest prices, and then uses a green box to highlight the range for the middle 50% of listings. 

The horizontal line within the green box is the median average price (Q2), which means 50% of listings have a higher price, and 50% of listings have a lower price.

As the graph splits the number of listings into 25% segments, it makes it quick to see exactly where 25%, 50% to 75% of all listings are priced against the 100%.